Posted on Jul 20, 2020

Enovate Trainings - Digital Marketing Course Institute

Instagram Micro-Influencer - Are They Effective?

In Yesterday's Post, we discussed Who is considered a Micro-Influencer. Today, we will discuss the effectiveness of Mirco-Influencer with two different viewpoints. One from being a Micro-Influencer and Second with engaging Mirco-Influencers by Brand. @EnovateTraining, we believe that being an expert with a concept, we have to understand both sides of the coin.

1 More Authentic
Micro-Influencers are real people with real on-topic content.
2. More Conversion
Micro-Influencers can generate more conversion with their niche audience.

3. More Affordable
Comparing to established Influencers or Celebrities, they are more affordable.
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